![]() Search Engine Marketing,
Search engine marketing is a discipline that is experiencing a strong boom in the USA and in Europe and Slovenia. He became the most widespread and popular form of online marketing. In Slovenia, a search marketing 40% of all investments in online advertising, while online advertising covers 1.3% of total advertising revenue. The lion's share are text ads and keyword.
![]() The concept behing search engine marketing is very simple: ![]() After exploring the website visitor through search engine or directory, you would like some information. Because you would like this information, it is highly likely that a visitor in one of the phases of the purchase process (identification of needs, gather information, evaluate alternatives, deciding on the purchase). Search results are therefore extremely important tool for search marketing, regardless of whether we are talking about paid (search marketing) or organic search results (search engine optimizacion). Google and Yahoo are the most visited websites among Slovenian internet users(source: Alexa Rank). Our team of experts will plan and manage your Google AdWords and Google AdSense or Yahoo Sponsored Search campaign in the Slovenian and foreign markets. More than six years of experience in the management of Google Adwords and Yahoo Sponsored Search campaigns are guarantee for excellent service and successful campaign and big money saving for you.
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- Zakaj je iskalni marketing boljši od klasičnega:
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- ker posreduje želene informacije potencialnim kupcem takrat, ko si jih ti želijo
- ker je strošek pridobitve novega kupca daleč najnižji
- ker je kar 35 x bolj učinkovit od klasične direktne pošte (vir: WebSourced, Inc.)
- plačate samo takrat, ko nekdo klikne na vašo povezavo in ne plačujete prikazov oglasov;
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